First Year: You will do an 8in by 10in / 300 dpi resolution image. It will be a magazine advertisement. The most important thing is the concept for the ad. The other thing that is very important is the execution of the ad. You will choose your products last, after the Advanced and Practicum students.
You have the entire period to complete the ad for the product that you choose. Send it to Mrs. Harman at adteacher@ymail.com when you finish as a .jpeg file - name it "yourlastname.jpg". Please send it by 10:55 to be sure that there are no problems with emailing.
Advanced: You will do a magazine ad at 8in by 10in / 300 dpi resolution. You will also do a billboard at 4in by 10in / 300 dpi of a second product. I do not care if you do the billboard first or the magazine ad. Remember, concept is key. Also remember, there should not be more than seven words on a billboard for maximum impact and readability.
You have the entire period to complete the ad and billboard for the products that you choose. Send these to Mrs. Harman at adteacher@ymail.com when you finish as a .jpeg file - name it "yourlastname1.jpg" or "yourlastname2.jpg". Please send these by 10:55 to be sure that there are no problems with emailing.
Practicum: You will do a magazine ad at 8in by 10in / 300 dpi resolution. You will also do a billboard at 4in by 10in / 300 dpi of a second product. You will end with a third product that will have a web banner leaderboard done at 728px by 90px. It may be animated or un-animated. I do not care which of the three you do first. Remember, concept is key. Also remember, there should not be more than seven words on a billboard or a leaderboard for maximum impact and readability.
You have the entire period to complete the products. Send these to Mrs. Harman at adteacher@ymail.com when you finish as a .jpeg file - name it "yourlastname1.jpg" or "yourlastname2.jpg". Send the leaderboard as "yourlastname_leaderboard.jpg" (or a .gif if they are animated.) Please send these by 10:55 to be sure that there are no problems with emailing.
